Packaging

Seed Catalogue

Packets, labels and a printed catalogue for a family seed company.

Client

Graines & Co.

Medium

Gouache, hand lettering

Year

2024

Sixty varieties, one small budget, and packets that had to be told apart in a garden centre at a glance.

One botanical plate per family, a colour per season and hand-lettered names, so a new variety only needs a new plate and a word.

the client said

Sales of the heritage range doubled the first spring.

All work

Forty-two plates for a children's guide to the plants that grow between paving stones.

Books

A year of covers for a Saturday supplement, one flower for every season's story.

Editorial